Minister for Information and Broadcasting Senator Shibli Faraz and Focal Person to the Prime Minister on Digital Media Dr. Arslan Khalid called on Prime Minister Imran Khan and briefed him on the Digital Media Advertising Policy. 

The Ministry of Information and Broadcasting has proposed the Digital Media Advertising Policy for approval of the PM Office.

The prime minister was informed that currently there are 93 million Internet users, including over 45 million social media users in Pakistan and the number is continuously growing.

Keeping in view the rising trend, the first-ever policy proposes a mechanism for release of public sector advertisements on digital media.    

The prime minister was further told that Pakistan’s Digital Media Industry is rapidly growing, and the policy will encourage the new digital platforms and content creators, and help the country’s economy.